Everybody has a favourite comedy bookmark, and my one is Mr Sun: I’m usually guaranteed at least one belly laugh per day. Wandering around his site I found this gem: Mr Sun’s guide to humour on the web. It’s all sage stuff, particularly the section on robots and monkeys.

monkeys and robots are to humor as UPS is to packages: they deliver, baby!

Here are a few simple rules for leveraging this important fact:

• Use a lot of pictures of monkeys and robots.
• Frequently refer textually to monkeys and robots.