Writing for The Register, Andrew Orlowski presents a typically entertaining demolition of recent comments by John Kennedy, boss of Universal Music Group and the next man to chair the International Federation of the Phonographic Industry.
The implication was clear: the success of an artist was down to the Shock and Awe bombing of the record company’s marketing team, which is very expensive.
(Alert readers will be wondering why, if the songwriter’s contribution is so ephemeral, UMG doesn’t score a number one hit with every record it releases. John could then write all the hits himself, on a toy piano).
There’s more – lots more – in the article.