Mark Mulligan takes a look at HMV’s latest results:
musicâ€™s share of total sales is declining sharply and is strongly outweighed by DVD, which itself is now losing share to games and electronics.
… those responsible for in store CD sales are scared of accelerating cannibalization of their dwindling sales by driving people online. Itâ€™s too late for those kinds of concerns.
0 responses to “HMV: sales are up, but music’s dying”
They were saying on R4 this morning that they need to adjust for Harry Potter, what with owning Waterstone’s. If they don’t sales are down.
I buy very little music now, but that’s got nothing to do with switching to downloads (I still much prefer CDs) and eveything to do with buying DVDs instead. The film companies may be a tad rabid on the copy-protection front, but they’ve still done a far better job of adjusting to new technology — and pricing models — than the record companies. The price of DVDs just makes buying music a bad deal. And just mow many people are there out there who love music but hate films? That’s got to be a tiny market. The rest of us weigh up whether to buy that album by that band we like or these two great films for the same price, and it’s no competition.
I’m older than the music-buying demographic so I’m sure I’m entirely untypical, but these days I tend to buy the odd single online, ignore the albums and buy games instead. Of The Kids I know, it’s all iTunes (officially – they really mean Bittorrent).
@tony I thought Mark’s post discounted Waterstone’s. Haven’t seen the original stats so I’ve no idea.